Communication Consulting

For Universities and Research Institutions –
Strategic and Science-Oriented Communication

Your research deserves attention. But how do you turn an idea into a compelling message? Are you looking for solutions or inspiration to improve your institute’s public image, promote a research project, or position a new technology platform? Benefit from my extensive experience and get expert support from Hellwage Kommunikation. Together, we’ll assess your current situation and goals, identify target audiences and communication needs, and develop a solid strategy to significantly boost your visibility. Even if you just need help optimizing individual texts or your press outreach, feel free to contact me.

You may be eligible for funding support. The Thuringian Consulting Directive covers up to 50% of consulting fees. Research institutions organized as non-profit companies (gGmbH) or non-profit associations may qualify if they also provide commercial services.

My services for universities and research institutions

• Strategic consulting for institutes, research projects, networks, and clusters – focused on communication
• Target audience analysis & positioning of (research) topics
• Development of communication strategies
• Support for internal communication across institutions or networks with various stakeholders
• Consulting on corporate language: clear, accessible, and audience-oriented
• Editorial support for reports, program brochures, and other materials
• Consulting on media relations & press outreach for events, studies, or research results
• Content creation for press releases, websites, project communication & grant-funded initiatives

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For start-ups and spin-offs –
communication with a strategy right from the start

You’ve got a strong idea. Let’s tell the world about it! Especially in the early stages of a research-based startup or innovative project, communication is key. I help you articulate your vision clearly and effectively to funding providers, investors, partners, and initial customers.

Science communication meets start-up expertise

Whether you’re launching a spin-off, academic startup, or tech-driven business, communication is more than just a mandatory business plan requirement. It’s a strategic tool. I provide structured, personalized advice and can also assist with drafting the communication and marketing sections of your funding or financing proposals.

You may be eligible for funding support. The Thuringian Startup Directive covers up to 80% of consulting costs for new business ventures or takeovers.

My services for start-ups and research teams

• Target audience analysis & communication strategy
• Building a consistent brand message
• Strategic consulting on PR & media outreach
• Concrete action planning for launch, pilot phases & market entry
• Text modules for business plans, grant proposals, or pitch decks

Together with partner agencies, I also support you in developing your corporate design and setting up your own web presence.